Ultra Wash Shampoo is our original formula that cleans and conditions the skin and coat and is properly pH balanced. This is the first step in eliminating tangles and matting. Herbal Mint essential oil provides a natural deodorizer leaving the coat fresh smelling. Don't expect the heaps of suds you're used to getting with your old products. Suds actually inhibit the cleaning and moisturizing that hair needs, because the suds clump the hair shafts together. You'll see the difference Ultra Wash makes as it separates the hair shafts so each hair gets individual attention. Rinsing is a snap, saving both time and water. Dilutes 7:1. Ingredients: Water, ALES, SLES, Coco Betaine, Cocamide DIPA, Cosmetic Grade Aminomodified SiliconePolyether Copolymer, Babassuamidopropyl Betaine, Hydrolyzed Wheat Protein, DMDM Hydantoin, Glycerol, Proprietary Spearmint & Peppermint Botanical Essence, FD&C Blue #1 & Yellow #5, Citric Acid.