DetailsOxy-Med® Anti-Itch Shampoo is a soothing coconut based shampoo formulated with micronized Oatmeal and Vitamin E for a daily soothing bath. Alpha Hydroxys penetrate the lowermost levels of the skin (stratum corneum) “cleaning out” the skins pores and "lifting" the dirt away. Wheat Protein and Vitamin B5 supply nourishment for a healthy skin and coat. Routine bathing leaves the skin and coat soft, shiny, and looking great. Dilutes 10:1.